Enhance Your Site’s Viewing Experience With Responsive Web Design

Gone are the days when surfing on web was just backed by a standalone reception and some typical style of staging. I remember the days when we just used to make use of a single internet browser on our only PC to get it going.

Today, we are surrounded by options. Not just in the form of multiple browsers but also in terms of the number of computers and gadgets – to use internet. People across the world have shifted to mobile devices to access internet today. They find it highly easy and comfortable to check their mails, play games and visit websites just by popping their handy devices from their pockets and start doing things their own way.

So, if you have a website today, it is bound to be searched on different mobile devices, tablet computers, including the PCs. You need a website that works on different platforms compliantly. That means when your audience views your website sitting home on a computer it looks all great – the same website gives the perfect response on his pocket PC or smart phone as well.

Responsive Website Design is the name of the game. It would help your website appear equally beautifully on every gadget and browser, you find it being browsed.

In fact, Responsive Web Design is only way to make your website get viewed in today’s technology era where devices keep coming and user tastes keep changing.

RWD helps your website appear quite compatibly on different screen sizes and display types. You can find it functionally adjusting and responding to different screen dimensions by way of automatic resizing, panning and ordering.

This considerably helps your audience get a legible, attractive and well-appointed version of your website on different display screens. The navigation and tabbing also adjusts according to the device type, making RWD further more impactful and desirous.

Well that’s just about its user response. If you peep into the business benefits of a responsive web design, you’ll be more pleased.

With a good responsive web design, you can even tap the market that has still been untouched by you. A responsive design can help you think broad and dynamic to facilitate your website viewers get more authentic and stimulating content on your site.

Also, when you have covered all the gadgets, you get a source to interact with your mobile audience without having an app for popular devices like iPhone, iPad, Android, BlackBerry and Windows. That directly saves a lot of cost to your business.

A good responsive website designer can help you get the right idea to be on all the screens impressively and rightfully. Just go for it and enhance your website’s viewing experience.

The Impact of Web Design in Advertising

Web design can be an excellent opportunity for creative individuals to utilize their skills and earn profit form it. As internet marketing continues to expand, an increase demand for great web designs goes with trend. Internet marketing gives importance to web site designing because this brings life to websites.

Internet marketers consider web site designing as a process of conceptualization, planning and execution of electronic media content via the internet. The intent of designing your site is to create a web site in a collection of web pages that enables to attract customers. The more customers, the more traffic your site could have.

There are companies who used templates; they will choose from thousands of templates that are available online. Templates are less expensive but you will be sharing that design with other companies since anyone can use that same template. Many companies tend to hire expert web designers in creating custom designs just to make their sites great and most especially engine friendly. The design of the web site has big impact on advertising, it caries the overall content of the web site.

In custom designing, many elements can be used such as text, bitmap images (GIFs, JPEGs, and PNGs), graphics, animations, videos, sounds, and HTML/XHML/XML tags. These elements can make site interactive.

Most of the web designers are well trained and they really studied web designing, making them prospects to be hired by big online companies. Custom designing is not easy, you should have knowledge about computer programming and creativity is a plus. Computer programs and mark up languages such as Web 2.0, XHTML, AJAX, and CSS make good design a challenge. Thus, to be an excellent designer, you should learn these emerging technologies to create design that excels from any other sites.

The internet represents an opportunity to grow and market your business to reach customers throughout the globe. Take this opportunity to make the best of your marketing strategy so that you can deal with the competitors. Improve the appearance of your web site through web design, secure reliable web site maintenance, and speed your site in order to attain a large number of traffic.

Website Design – 7 Web Design Mistakes You Must Avoid

There are a number of web design mistakes that can derail a perfectly good site. Most of these mistakes are easily avoided…if you know what to watch out for. Here is a quick list of major website design mistakes that must avoid.

1. Avoid using busy patterns in your backgrounds

Busy backgrounds are very distracting to the eye and they also smack of the early days of the Internet. Any element that you place on busy background will get lost…especially if it’s text. Stick to solid colors, soft gradients, or subtly patterned backgrounds. These will give your design just enough interest without being overpowering.

2. Avoid inconsistent text formatting

Sometimes in an attempt to make a web page more eye-catching, some web design newbies will use a bunch of different fonts in the design. Unfortunately this approach only makes the website look amatuerish.

Use no more than one or two different fonts for your entire website, one for body copy and one for headers. Be consistent with font sizes as well. Don’t go smaller than 11 point for body copy, especially if your website appeals to an older audience. The ideal size for body copy is between 12 and 14 points. Size headers and subheads 2 to 4 points higher than body copy. So for 12 point body copy, figure 14 to 16 points for subheaders and 18 to 20 points for main headers.

Also, stick to “web-safe” fonts like Arial, Courier, Georgia, Impact, Tahoma, Trebuchet, Helvetica, Verdana, Times New Roman, and Palatino. These are fonts that are universal across most computers and operation systems. In order for a visitor to view a font on your website, it must be installed on their computer. By sticking to web-safe fonts, you’re ensuring that you text will look the same to everyone.

3. Avoid bad color schemes

The colors you choose for your website is very important. Remember that colors can effect people people psychologically, so you should choose your palette with that in mind. Keep in mind that how a color looks on the computer screen is very different than how it looks in print. Avoid using very large areas of bright colors like red, yellow, orange, and bright pink as it tends to be hard on the eyes.

Think about basic rules of color theory when choosing your color palette. Type the words “color wheel” into Google and brush up on the basics. Look at other websites you like and see what kind of colors they use. You can get ideas for color palettes from websites like as Kuler or COLOURlovers.

4. Avoid unreadable text

A common color scheme on the web is white text on black background. While this scheme has the effect of making things appear to “pop” off the page, it’s also hard to read. The most readable color scheme for text is black or dark grey text on white. You should also avoid using very light, grey text on white. While this was all the rage in web design a few years back, low contrast text can be difficult to read. Sticking with the traditional black on white color scheme will make your text readable to everyone.

5. Avoid confusing navigation

Make sure that your website navigation is clear and easy to follow. Many newbie designers make the mistake of trying to cram too many links into the navigation. Too many choices confuses your visitors, and they’ll often choose to leave rather than figure out where to click. Keep your navigation simple. Have no more than 5 to 7 categories in your main navigation. Use secondary navigation in dropdown menus and sidebars for pages that go deeper into your website.

You should also avoid fancy animated navigation that makes people hover over your menus to see where they can go. Also if you use drop down menus, make sure they click through properly. There’s nothing more frustrating than not being able to click through a drop down menu.

6. Avoid crowded or cluttered designs

The best layouts are simple and clean. Resist the urge to cram everything onto your page. Don’t be afraid that visitors will miss something if it doesn’t all appear on one page. Again, giving people too many visual choices will confuse them and they’ll leave rather than scroll through a crowded site. Include plenty of white space in your layout. Breathing room between visual elements allows the eye to be able to focus on the individual elements easier.

7. Avoid Flash websites

Flash websites can be very eye-catching, but if unless you’re in the entertainment industry, it may not be very effective for a variety of reasons. One, flash websites can be slow loading, especially if the visitor is not using a fast Internet connection. Internet users have fairly short attention spans. If your website doesn’t load with in 8 seconds or less, they’re gone. Also, flash websites are bad for search engine rankings as there is no content for search engine spiders to crawl through.

But the biggest reason why you should avoid flash websites is that they are distracting for visitors. Look at the biggest ecommerce sites and you notice that almost none of them are flash websites. Why? Because distracted customers don’t buy. If you’re using your website to promote a business or to sell, you want as few distrations as possible between your content and your visitor. So stick with the plain vanilla HTML site.